Technology & IT | Tuesday 20 December, 2016 3:23 am |

 Samsung Electronics, the global leader in technology and consumer electronics, launched a mobile technology tour to reach out to all consumers in different areas around the Kingdom, showing the most prominent landmarks of each city through the most innovative mobile technologies it has to offer.

 

The tour which will be taking place across different cultures in the Kingdom, has already started at the Western region at Taif then moving onto Rabigh and Madinah. Samsung will be giving the opportunity for people living in these locations to express their love for their cities by sharing photos of the most beautiful area from their region through Samsung’s social networks. Samsung will also be providing them with a chance to immerse themselves in an unrivaled experience by trying mobile devices that connect to a world of other devices making their daily lives easier.

 

The new ecosystem consists of Samsung’s Galaxy S7 & Galaxy Note5 which can be accessorized with the Gear 360 camera that can take 360 degree videos and still images in high resolution. The videos can then be played back by utilizing the ability of the Gear VR, transcending phone users into virtual reality, allowing consumers to relive the moment in an adventurous and unique way. Also, the revolutionary Gear S2 smart watch with its unique circular motion control makes the navigation that much easier. In addition, a wide range of variety headphones and wireless audio solutions will be available for consumers to try.

 

Interested consumers will be able to keep up to date with Samsung on the happenings as it takes place, across multiple social media channels to follow the Samsung journey across different areas of the Kingdom and experience the mobile technologies being brought near them.

 

Omar Abdelfattah, Head of IT & Mobile at Samsung Electronics in Saudi Arabia, said: “This journey is our way of expressing our understanding that every single loyal consumer counts, even those that are far from the main cities in the Kingdom. We truly appreciate them and want them to live the full experience of Samsung’s ecosystem. This is why we proactively took the decision to visit them with this unique truck to show them our products and allow them to have this full experience.”

 

This campaign promises to reach out to selected cities within the Kingdom. Samsung’s journey will continuously be updated for consumers, to make sure that most of the nation will be partaking and getting the opportunity to get a hands-on experience on the eccentric new products and see prominent landmarks from across the cities of their country.