Beauty & Style | Sunday 31 January, 2016 1:01 pm |

Celebrating the love and togetherness that Valentine’s Day stands for, Pure Gold Jewellers has launched a collection of Double Heart and Infinity Heart Key diamond pendants. The award winning jewellery retailer and the only World Diamond Mark certified retailer in the GCC, has crafted the exquisite jewellery in 18K white and yellow gold with the finest diamonds. 

With two hearts interlocked, one with beautifully studded diamonds and other in vibrant yellow gold with a larger solitaire in the center, the Double Heart pendant is priced at AED 1,299. 

The Infinity Heart Key pendant features a heart in a heart with a key to unlock the loved one’s affections. Sparkling in a heart shaped array of 20 cents diamonds ensconced in a yellow gold heart, the stunning pendant is available for AED 1,499. 

Apart from the special collection, shoppers will receive a solitaire diamond as a gift and the fabulous chance to enter a raffle draw for a luxury Mercedes convertible. 

Karim Merchant, CEO & MD of Pure Gold Jewellers, says: “Our designs of interlocked hearts and keys are a symbol of eternal love and affection, true to the spirit of Valentine’s Day. To ensure a memorable Valentine’s Day, we will also gift our customers a solitaire diamond and give them a chance to try their luck in winning a coveted Mercedes convertible.”   

This offer is valid until the 16th of February 2016 from select Pure Gold Jewellers stores.

With Pure Gold Jewellers’ Genuine Price Promise (GPP) on diamond jewellery, all purchases are entitled to a unique lifetime repair and exchange warranty and assured 70% cashback.