Business & Money | Tuesday 23 February, 2016 2:45 pm |

Etihad Etisalat Mobily is sponsoring the second ‘Love Your Heritage’ cultural exhibition’, to be held under the patronage of His Royal Highness Prince Faisal bin Bandar bin Abdulaziz, Governor of Riyadh region; the exhibition deals with display of contemporary art to revive the Arabian heritage and culture.

The exhibition is set to continue till the mid of next month at the King Abdul Aziz Historical Center in Riyadh. This event aims to promote the national culture and to display to younger generation the importance of the Saudi heritage up close to strengthen patriotic spirit among them.

This sponsorship is in continuation of efforts made by Mobily towards supporting National heritage and culture; this sponsorship reflects the role that the company plays in the movement to revive culture within the Saudi society. This is all the more important considering the richness of Saudi culture and the pride in the heritage that is derived from the culture, which helps it move forward towards further development.  

Mobily is keen to strengthen its social responsibility initiatives, which help in formulating stronger public private partnerships to help develop a strong integrated society.